Introducing The Design Edit

A 360 interior design and storytelling service

We style spaces for the new generation of luxury and create a narrative that engages your audience. Why stop at a stylish show home or hospitality venue when you could also make it a major marketing, content and press opportunity?

“After 15 years as a Homes & Property editor and columnist with countless invites to new developments and hotels I realised that the traditional show apartment or suite was missing a trick. The spaces were not maximising the opportunity for editorial coverage or tapping into the digital audiences of homeware and lifestyle brands that their buyers and visitors would follow. They seemed out of touch with the interests of luxury audiences. It’s time for a fresh approach.”

— Amira Hashish @thedesigneditor

  • Interiors styling.

    From dinner table settings to a full apartment makeover

  • Collaboration.

    Bring together buzzy brands from our coveted network

  • Strategic insight.

    Devise and tailor a marketing package for your audience

  • Content creation.

    Written pieces, photography and social media assets

“This is the show home people will want to show their friends…”

Viva Vintage

We believe the new generation of luxury buyers count sustainability as one of their core values. What better way to celebrate a love of the planet and its history than by weaving in quality vintage and antiques to a show home? We are on a mission to reignite the character of homes and hospitality spaces by filling them with carefully sourced exquisite pieces that tell a story. Introducing our antiques sourcing and styling platform Patina.

Click our video explainer for an introduction on how we do things and who we like to do it with. We look forward to transforming your space and sharing your story.